Challenges

dtac is an already thriving mobile phone network provider in Thailand but dtac for business is quite rudimental compared to its personal counterpart. They want the design of business pages and personal pages to coincide and better browsing experience.

Solutions

One Outlook, One Format

The business pages were improved for the better, using the same mood and tone as the previously made personal ones to create corporate unity.

Make the Content Simpler

Business packages, unlike personal packages, are more detailed and condition-focused. We simplified the key features of every product to facilitate the need of business personnels, who usually do not have much time. This will lead to more sales.

Get to Where You Want Immediately

Navigation panel was also improved, singling out the most visited pages and pin them to top.